Growing Your Nest: The Best Ways to Market Your Business on Twitter
With over 250 million active users on Twitter, it is a prime hotspot for business owners to expand their business. It’s important that you as a business owner are engaging on Twitter with your clients, customers, other businesses, and the most talked about trends to truly expand your business and gain clientele.
Interact
With your customers and with other businesses. Discover who the experts are in your area and make sure to interact with them on a daily basis. This means it’s important to tweet at multiple times during the day at peak hours. The same goes for your customers. Discover suggestions they have for your business and follow through. Make sure to build relationships first and then look for opportunities to promote and collaborate.
React
In addition to tweeting regularly, there is great power in the retweet and favorite button. By retweeting a business that is similar to your area, you are helping to market their business and cementing your own leadership in your industry. Take a look at the trending hashtags and topics. There are creative ways to incorporate those topics and hashtags into your business so that when other users browse through those hashtags your handle will be seen. When sending out your own tweet, try using a couple of popular hashtags to reach new customers. Regularly tweeting, retweeting, favoriting, and using trending hashtags is the sign of an active and healthy profile.
Attract
There is no shame in offering special deals to gain new users and attention. Offering coupons, vouchers, and discounts is an excellent way to market your business. You can even hold contests such as: “The first 100 people to retweet this will receive 50% off on their next purchase!” Using other images and videos that can even be linked to other social media outlets is a savvy way to gain more clicks and followers.
These are three ways to grow your “nest” of a business on Twitter and to focus your efforts on becoming more business-oriented. What are some ways you market your business on Twitter?
Until next time, Think BIG and Give THANKS
